A Fresh Take on Skincare! Trending Products. Key Ingredients. Introduce your customers to the K-Beauty Texture Edit and give them a fresh, fun way to elevate their everyday skincare routine!
Meet the K-Beauty Texture Edit: a curated, not complicated trio of addictive textures inspired by Korea’s iconic skincare scene. These Special-Edition products are available only while supplies last, so encourage customers to try them, fall in love and grab their favorites before they’re gone!
Mary Kay® Melt-In Cleansing Balm special edition†: A cleansing balm that transforms from balm to oil, and finally into a milky emulsion, ideal as a first step in cleansing and makeup removal. Pair it with your favorite Mary Kay® cleanser.
Mary Kay® Snail Gel Face Patches special edition†: Refreshing facial patches that provide a boost of hydration and radiance. Plus, they perfectly complement the Mary Kay® Hydrogel Eye Patches.
Mary Kay® Collagen Moisturizing Gel special edition†: An irresistible hydrating texture gel created to give volume to your skin and reflect the coveted glass skin effect. Apply it in layers with another Mary Kay® moisturizer for an even more radiant effect!
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Turn the Order of Application Flyer into a customer service AND appointment tool! 💗Use it to help customers see exactly where the three NEW K-Beauty products can fit into the Mary Kay products they already know and love.
Customize the experience based on her current routine, skincare needs and goals, then invite her to an appointment to touch, try and experience the new textures for herself!
It’s an easy way to provide personalized service, introduce something NEW and create a natural reason to book your next skincare appointment.
Optional Booking Script:
“Hey (name)! 💗 MK just launched three NEW K-Beauty products, and I’d love to get your opinion on them! Can we get together for a quick skincare appointment so you can try them and see how they could fit into your current routine?”
The NEW K-Beauty Product Drop gives you three fresh reasons to boost your holiday sales!
With fun, trending textures and giftable price points, these Special-Edition products are perfect for stocking stuffers, Secret Santa, teacher and coworker gifts, gift exchanges and MORE!
Package all three together as a K-Beauty Gift Set, create smaller bundles, or gift and sell them individually.
Feature them at holiday open houses, Sip & Shops and gift appointments, and remind customers to grab one for themselves while they’re shopping for everyone else!
Because these are Special-Edition and available only while supplies last, now is the time to share them with your customers before their favorites are gone.
NEW + Special-Edition + Holiday Gifting = a reason to reach out and sell NOW! ✨
Need a little inspiration for your next social media post?
Mary Kay’s #BeautyShared Global Social Challenge continues through October 31st and encourages conversation starters, creative ideas you can continue using throughout the fall!
Create high-energy, scroll-stopping, interactive social posts that feature what is new, why you love it and how these three items fit within our regular line. Focus on one or two products at a time and just be YOU!!
💗 Social Tip: Don’t just share a graphic! Tell your customers what caught your attention, how you would use the product, ask them a question or invite them to share which NEW texture they want to try first.